What is Slowness?

Slowness is the forgotten dimension to time. Unlike chronological time, it is non-linear, time here and now, time that works for you, extraordinary time. So why be fast when you can be slow? Slowness is also about balance, so if you must hurry, then hurry slowly. “Festina Lente!”

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Geir Berthelsen

Geir Berthelsen

Geir Berthelsen founded The World Institute of Slowness, a Think Tank in 1999. He has experience of change management and problem solving, for small and large corporations across the globe, for over 20 years. Geir has a background as a physicist and an M.A in industrial organisational psychology. His favorite challenges are around tackling today’s ”fire fighting culture” and corporate mindsets that are ”long on quantity and short on quality”. Geir takes pleasure in demonstrating that the best thinking often comes from a walk in the “slow lane”.

SlowConsulting

SlowConsulting®

SlowConsulting takes the immensely powerful and infectiously cheeky thinking of The World Institute of Slowness and applies it to organisations across the world. Imagine for a minute that your organisation or brand is an orchestra… who’s conducting, who’s playing, for whom, are you in harmony and are you listening? Since everybody’s in the fast lane, why not try the slow lane for a change? We think you’ll find it’s a real game changer that will unlock another dimension and truly transform your organisation.

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SlowBrands

SlowBrands

Welcome to the world of SlowBrands: here to help you “zig when the world zags” and build real, lasting equity. SlowBrands champion the renaissance of the craft movement, combined with the generosity of time, and care that goes into creating something quite spectacular, and sensorial, to be experienced and appreciated. You could call the ingredient love, you could call it soul. SlowBrands are about authenticity, relevance, transparency, building community and above all, it’s about people not consumers.

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“The trouble with the rat race is that even if you win, you're still a rat”

Lily Tomlin

SlowJump

SlowPress

SlowBooks

Mama

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Mouth

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The Slow Fix

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